Category: Hot Takes

Website Consulting

AI Overviews Are Eating the Map Pack — 5 Moves to Stay Visible

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways AI Overviews now show on roughly half of all Google searches, and on many local queries they push the map pack down — sometimes off the first screen entirely. Some East Texas businesses have seen 30–50% drops in map-pack driven traffic since the shift.…
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Community of one

AI Chatbots on Your Small Business Website: Worth It in 2026?

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways AI chatbots can genuinely lift conversions — studies show 30–40% increases when implemented well. But “implemented well” is doing a lot of work in that sentence. A bad chatbot loses you customers faster than no chatbot. The right use case for most East Texas…
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Web Design Studios

LCP Just Dropped to 2 Seconds. Most East Texas Websites Already Failed.

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways The LCP target dropped from 2.5s to 2.0s in March 2026 — what passed in 2025 may fail in 2026. Only about 44% of WordPress sites on mobile were already passing the old 2.5s threshold. The fix is usually the hero image and the…
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Web Design Studios

AI Won’t Replace Web Designers — But It Will Replace This

“Will AI replace web designers?” is the wrong question, and asking it is costing people money. Here is the version that matters. What AI is genuinely great at Drafting copy, generating layout options, writing alt text, spotting accessibility issues, and speeding up the boring parts. Figma reported in 2026 that 72% of designers now use…
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Why Your Wix Website Is Quietly Costing You Customers

Let me say the thing most web designers are too polite to say: a Wix website is fine until the day your business actually starts growing. Then it becomes an anchor. The “easy” trap Wix sells convenience, and it delivers it. But that convenience comes with trade-offs that do not show up until you need…
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