Category: Hot Takes

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When ChatGPT and Gemini Get Your Business Wrong (And What to Do)

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways ChatGPT, Gemini, and Perplexity confidently tell customers wrong things about your business — wrong hours, wrong prices, wrong services, wrong locations. Hallucinations happen most when your online data is thin, contradictory, or years out of date. The fix isn’t “prompt engineering.” It’s cleaning up…
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HaglerDesign

The Hidden Costs of Running an Instagram-Only Business

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways An Instagram-only business is invisible to Google, AI Overviews, and half the customers looking for you by name. You don’t own your Instagram followers — one algorithm change or one hacked account and you’re back to zero. Instagram is a great top-of-funnel tool, not…
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Website Consulting

Accessibility Overlay Widgets Do Not Make You ADA-Compliant

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways Accessibility overlay widgets don’t make you ADA-compliant. Courts and disability advocates have said so repeatedly. ADA lawsuits against small businesses are still climbing — projected up 20-25% again in 2026, with 432 new filings in August alone. Overlays can actually make sites worse for…
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Web Design Studios

The $2.95/month Web Host Trap: What Happens at Renewal Time

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways The $2.95/month web host deal is real — for exactly the length of your first term. Then it triples or quadruples. Renewal shock is by design. The industry knows how many people will not switch hosts, and prices the “captive year” accordingly. Add-ons are…
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Website Dreamwork

Your WordPress Site Has 27 Plugins. That’s Why It’s Slow.

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways The average small business WordPress site I audit has 22–35 active plugins. That is 3–4x what the site actually needs. Every plugin is code that runs. Runs slowly, on someone else’s schedule, with someone else’s security discipline. Plugins are the #1 cause of slow…
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