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150 New Jobs Coming to Longview — 6 Website Moves for Nearby Businesses

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways Ninth Avenue Foods is breaking ground on a $76 million Longview facility and bringing roughly 150 jobs to the area. 150 new commutes reshape the neighborhood. Lunch spots, coffee shops, day care, dry cleaners, gyms, oil-change places — all get a new pool of…
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Community of one

The Google Business Profile Services Section: What Actually Belongs There

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways The Google Business Profile Services section is prime real estate — and most East Texas businesses leave it blank or use one-word entries. Every service you sell should be there as its own entry, with a real 1–3 sentence description. Descriptions cannot be spam.…
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Website Dreamwork

Your Chat Widget, Facebook Pixel, and Meta Tag Are Torpedoing Your Site Speed

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways Third-party scripts — chat widgets, tracking pixels, ad tags — are the #1 speed killer on small business websites. They run before your content does. INP (Interaction to Next Paint) is now a ranking factor, and third-party scripts are its most common cause of…
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HaglerDesign

Every Service Your Business Sells Deserves Its Own Web Page

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways One giant “Services” page is a wasted page. It ranks for nothing, converts for nothing, and tells Google nothing specific. Every distinct service deserves its own page — a real URL, a real headline, a real answer. AI Overviews cite pages that answer one…
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Website Consulting

AI Overviews Are Eating the Map Pack — 5 Moves to Stay Visible

By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways AI Overviews now show on roughly half of all Google searches, and on many local queries they push the map pack down — sometimes off the first screen entirely. Some East Texas businesses have seen 30–50% drops in map-pack driven traffic since the shift.…
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