By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways One giant “Services” page is a wasted page. It ranks for nothing, converts for nothing, and tells Google nothing specific. Every distinct service deserves its own page — a real URL, a real headline, a real answer. AI Overviews cite pages that answer one…
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By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways AI Overviews now show on roughly half of all Google searches, and on many local queries they push the map pack down — sometimes off the first screen entirely. Some East Texas businesses have seen 30–50% drops in map-pack driven traffic since the shift.…
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By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways ChatGPT Atlas is a browser — not a chat app inside a browser. That flips the funnel: the assistant sees your site before the human does. Small business pages get summarized, not visited. Your homepage may be quoted; your booking page may be triggered;…
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By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways INP (Interaction to Next Paint) is the Core Web Vitals metric that measures how snappy your site feels when users tap, click, or type. An INP score above 200ms is now a primary ranking risk. Google quietly raised this from a “consideration” to a…
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By Dakota Hagler, web designer at HaglerDesigns (Longview, TX) Key takeaways Google’s 2026 review policy banned the most common review-getting tactics: review gating, asking customers to name staff, and on-premises pressure. The compliant approach still works. Ask everyone, ask politely, ask once, then once more, then stop. Quantity matters less than recency. Twelve recent reviews…
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